Trent Rivers Trust are a team of conservation and restoration experts working within the Trent catchment. They work in partnership with landowners, businesses, volunteers, government bodies and communities to ensure rivers are valued by everyone and given a helping hand to thrive.
Trent Rivers Trust approached Studio Seventeen in need of a new website that better represented their passion and hard work towards conserving the Trent catchment. They required a refreshed brand identity that would modernise their digital platforms, an interactive map to show their catchment areas, and the ability to receive donations.
Digital First Brand Identity
The result is a clean, consolidated brand identity that is rich in colour and liveliness. The palette was extended to include shades of blue and natural colours, with the wave shape introduced as an anchor for elements.