RPM Consultants (Resources Productivity Management) have been providing bespoke energy consultancy services for the commercial property sector for over 30 years. Renowned for their innovative use of data, RPM has built a prestigious reputation for providing accurate and client-focused data-led reporting.
Studio Seventeen worked with RPM to create a professional and smart brand identity that reflected their company values and clients. This has been integrated into a new website which we designed, developed and support. Their site now includes detailed information about their services, case studies and latest news.
We have also designed and produced their new promotional printed material, including business cards and promotional collateral.
Studio Seventeen worked closely with RPM Consultants to establish their target audience and business needs. From this, we were able to develop and deliver a professional, modern and innovative logo that met their requirements.
The logo encapsulates the story and sectors that RPM specialise in. Integrating the concepts of data graphs into a silhouette of buildings and skylines, we created a responsive logo that is used across all marketing and promotional materials.
Studio Seventeen worked with RPM Consultants to develop their branding, creating a new colour palette, logo, typography, infographics and image library for their business. To ensure continued and consistent application of the brand across all promotional and digital materials, the new RPM branding was underpinned by a detailed style guide.
RPM’s modern brand identity was constructed based upon detailed client discussions, questionnaires and a thorough understanding of their audience and market sector. The rebrand encapsulates RPM’s trustworthy, data-led and industry-leading services. RPM has now been able to share this brand identity through various digital and printed marketing materials.
A new brand identity was crucial for helping RPM to reimagine their company image and highlight the key services and professional values within their business. A library of bespoke illustrations were produced to showcase RPM Consultant’s services and offerings. These infographics allow clients to easily understand their services in a succinct and visual manner.
Studio Seventeen optimise the RPM website and ensure its SEO is up-to-date and using best practices at all times. Carefully-considered call-to-actions ensure that conversion rates and click-through rates are optimal within the user journey. We maintain the website on a monthly basis, ensuring a successful user experience, and remain on-hand for future assistance to RPM.