Brand Identity
Taking the core, creative elements of your brand and shaping them into a tangible, impactful and eye-catching identity to represent and establish your business within the industry.
What is Brand Identity?
Brand identity is the unique blend of visuals and ideas that make your brand stand out and resonate with people. It’s not just about logos or colours; it’s the impression, personality and feeling your brand creates at every touchpoint. Every interaction a consumer has with your brand shapes this identity, defining how they see, feel and connect with you.
Whether you’re starting from scratch or looking for a refresh, we’ve got the vision, creativity and expertise to bring your brand to life. As a specialist branding agency, Studio Seventeen understands the importance of each brand component and the part that it has to play in forming a complete brand identity.
What We’ll Create
- A bespoke logo
- A typography & font choice specific your brand
- A colour palette
- An imagery guide
- Individual assets and icons
Our Brand Identity Services
Brand Design
Taking insight from the content and ideas generated in our strategy and framework services, we will craft an impactful brand identity that will resonate with your audience.
- Develop creative digital assets such as a logo, colour palette, typography and icons
- Create a united visual identity for the brand
- Curate a bank of icons and imagery to support the brand
Brand Guidelines
Brand guidelines standardise and define how your brand is represented, visually and verbally. Studio Seventeen will create a comprehensive brand guidelines document that outlines your colour palette, typography, logo usage, imagery, messaging and tone.
- Create essential brand guidelines to help support brand rollout
- Provide training on brand delivery and distribution
- Provide support in areas of brand marketing
Rebranding
Rebranding is the process of changing the existing brand identity of a company or organisation so that it better aligns with its current vision and ambitions. Studio Seventeen will work with you to create a refreshed, redesigned and reimagined brand identity that will meet your new business values and goals.
- Redesigning core elements of an existing brand
- Restablishing a brand structure and identity
- Rediscovering the brand within the industry and creating a more fitting alternative
Get Your Project Started
If you want to start building your business brand with the experts at Studio Seventeen, get in touch with us today.
