Brand Discovery
Uncovering and discovering your brand through bespoke, curated workshops, designed to bring the very best out of your business.
Discover and elevate your brand with Studio Seventeen
Brand discovery is all about diving deep to uncover what makes your brand tick – its values, market position and the strength of its connection with your audience.
As an established Nottingham design agency, we understand the importance of assessing the heart of your brand to ensure it resonates with customers. By evaluating what’s working and what isn’t, we lay the foundation for building a brand that stands out and sticks with the people who matter.
Ready to discover the core elements of your brand? Together, we’ll uncover the true spark at the heart of your business. Studio Seventeen is a leading Nottingham branding agency, and our brand discovery process is a collaborative journey that will empower you and inspire you to create a brand that truly resonates.
What We’ll Discover
- Who you are
- What you stand for
- What makes your business different
- Who your ideal customers are
- What your competitors are doing
Our Brand Discovery Services
Brand Audits
Studio Seventeen is a trusted branding agency in Nottingham, and has extensive experience working with a variety of different brands. Our specialist branding experts will audit your brand and illustrate any areas of improvement that we can support.
- Appraise and evaluate the existing brand identity and its distribution
- Illustrate and highlight areas for redevelopment and change
- Develop a plan for restructuring, recreating and reestablishing the brand

Brand Workshops
Studio Seventeen’s carefully developed workshops and interactive exercises will help your business to uncover the most engaging and important elements of your brand, building up the bigger picture of your overall identity.
- Deliver interactive workshops to draw out the essential elements of your brand
- Provide collaborative sessions to establish brand values and messaging
- Present an establishing brand structure to aid the development of assets and visual identity

Discovery Research
Working to gain a clear insight into your industry, your field and your business, our creative design studio will conduct thorough competitor research and discover the essential insights to help us deliver your bespoke brand.
- Explore the wider context of your brand
- Discover where your brand sits within the industry
- Conduct research into how your future brand would look and feel against competitors

Brand Discovery FAQs
How does a Brand Audit help my business?
A brand audit reviews your identity’s effectiveness, revealing how well it resonates with your audience. We then craft a plan to restructure and rejuvenate your brand for a stronger market impact.
What happens during a Brand Workshop?
Brand workshops are interactive sessions that uncover your values, messaging and visual identity. We collaborate to establish a strong foundation, guiding your business’s overall brand identity and asset development. You will be invited to participate in a workshop at our Nottingham design studio, or via an online session.
How does Discovery Research support my brand development?
Discovery research gives us insights into your industry and competitors, helping shape a brand that stands out in the market. Studio Seventeen is a Nottingham design agency with many years of successfully transforming brands, underpinned by research that will inform your brand’s positioning and success.
Why is Brand Discovery important for my business?
We will work with to to discover the core goals and aims of your brand. Brand discovery reveals what makes your brand unique, helping you connect with your audience and stand out in the market, and informs how your brand identity may look and impact your consumers. For more information on why brand discovery is essential, read this HubSpot article on branding.
Why work with Studio Seventeen?
As a leading Nottingham branding agency, Studio Seventeen blend creativity with purpose, delivering bold designs while focusing on accessibility and sustainability. We are brand strategy specialists and clients value our collaborative and creative approach; we don’t work for you – we work with you. Our transparent, collaborative process ensures that every step reflects your goals and vision. Find out more about us.
Explore Our Branding Services
Begin Your Brand Discovery Journey
Ready to dive deep into your brand’s core and discover what truly makes it unique? Connect with the creatives at Studio Seventeen, a forward-thinking Nottingham branding agency, and begin your brand discovery journey today.